With aws First Incubator, we support innovative and entrepreneurial thinking people on their way to their first own company - with professional coaching and financial support, the aws First community and a network of experts.
What is funded?
Development of ideas through to first steps on the market
Sector
all - few exceptions (see program document)
Target group
Natural persons, sole proprietorships, partnerships, and legal entities (micro and small enterprises)
Funding procedure/instrument
Call | Grant, Coaching
Project volume
max. EUR 55,000 per project
Further details on the eligible costs can be found in the respective tender documents.
Project duration
maximum 2 years
Submission deadlines
For 2026, two calls are planned.
Call #1 for people aged 18 to 30 and German-language submission (German as program language): February 24 to March 18, 2026, 12 noon
Call #2 for people aged 18 and over (no age limit) and suitable for multilingual submissions (English as program language): June 1 to 23, 2026, 12 noon
The application documents will be published shortly before start of each call under Downloads
We are happy to give you more information on our current calls via our Facebook & Instagram channel.
Approval period
3 months
Info Hours
Call #1: March 5, 2026, 10:00 a.m. – 12:00 p.m. (in German)
Registration link
Call #2: June 10, 2026, 10:00 a.m. – 12:00 p.m. (in English)
Registration link
Industries
All – few exceptions (see program document)
Company size
Projects with 1 - 4 project members
Development phase
Pre-start-up phase and start-up phase: from business idea to business model to start-up and/or market maturity
Requirements
- Pre-foundation phase: from business idea to business model
- You are innovative people with an entrepreneurial spirit.
- You have a first innovative idea that can be developed into a business model and / or for which you still need essential know-how for your first steps on the market.
- You meet the requirements of the program document.
Success rate
10 – 20 %
Type of support
- Coaching and mentoring by experienced experts and founders
- Personnel costs
- Investment cost budget
- Workshops on matters that are relevant to start-ups
- Classes for further developing the idea
- Network: aws First Community, events, excursions
- Intellectual property consulting: customized and confidential consultations and workshops for in-depth insights and strategies to protect project innovation and create a competitive advantage
Funding amount
- Projects are funded up to a total project cost of EUR 55,000 (see respective tender documents).
- The grant can amount to a maximum of 90% of the costs or a maximum of EUR 49,000.
- The remaining 10% of the planned and incurred costs (personnel and investment costs) must be paid by the funding recipients themselves.
- Gender bonus: If, at the time the grant is awarded, the project includes (one or more) women who (will in future) own more than 25% of the shares in total, the grant awarded increases to up to 100% of the eligible costs or a maximum of EUR 55,000.
Eligible costs
- Personnel costs
- Material costs
- Third-party costs
- Rental costs
- Travel expenses
Project duration
1 - 2 years
Disbursement
- personnel costs: monthly
- Project budget: in 2 – 3 tranches upon reaching predefined milestones
Repayment
Nonrepayable
- Companies which were founded more than 6 months ago
- Projects without any product or process innovation
We are happy to inform you about current submission phases via our Facebook & Instagram channel.
- You apply online via aws Funding Manager incl.
- Application video
- Personal data
- Project description
- Declaration of consent to participate in the aws First Start-up Camp
- Proof of identity
You can find more information in the download section. Please pay particular attention to the tender information.
Selected projects including funding applicants will be invited to the aws First Start-up Camp, where the most promising projects for participation in the aws First Incubator will be selected by a jury of experts. Participation in the aws First Start-up Camp is mandatory in order to be accepted into the program. With your application you confirm that you can participate in the aws First Start-up Camp.
We will inform you in writing as soon as possible.
Duration of approval
3 months after the application deadline
Your Contacts
Service Hotline
Monday to Thursday: 09:00 am - 15:00 pm
Friday: 09:00 am - 12:00 pm
T +43 1 501 75 - 104



